Most Common Newsletter Mistakes

Most Common Newsletter Mistakes

Newsletters were once seen as old-fashioned and redundant but for the last couple of years, they have been hotter than ever and used as one of the most effective tools of digital marketing. Customers nowadays like to know about the brands’ inner worlds, to witness the...
What Is Email Testing?

What Is Email Testing?

Email marketing proves to be one of the favorite tools of digital marketers with its low-cost, easy-to-use structure. And while you can regularly have successful email marketing campaigns there is always more space for development and a more careful approach. The...