5 Tips to Grow Your Email List in 2024

5 Tips to Grow Your Email List in 2024

Growing your 2024 email list is important to increase the effectiveness of your email marketing strategy and reach potential customers. Analyze Your Email Metrics Develop new strategies in email marketing by analyzing your email metrics. Open rates indicate the...
What is Click to Open Rate (CTOR)?

What is Click to Open Rate (CTOR)?

Click to Open Rate (CTOR) is an important metric for email marketing or digital marketing campaigns. CTOR is obtained by calculating the open rate, which is the number of people who opened an email, and the click-through rate, which is the number of people who clicked...
Visual Usage in Emails

Visual Usage in Emails

The use of visuals in emails enables us to achieve effective results in email marketing. Images play a significant role in attracting attention and engaging recipients. Visual aesthetics contribute to brand identity and promotion, leading to more impactful outcomes....
Neuromarketing

Neuromarketing

Neuromarketing utilizes neuroscience to understand consumers’ emotions and processes when making purchasing decisions. By effectively evaluating consumers’ brain activities, it devises sales strategies accordingly. Additionally, it employs consumers’...