Brand identity is a crucial element that represents and defines your company in every aspect. It holds significant importance in communication, particularly in email marketing, where adopting the right communication methods can lead to effective results. The proper...
During certain times of the year, people are more inclined to make purchases, and Christmas is one of those prime times. With the excitement of preparing for Christmas and the holiday rush, people’s needs increase. Consequently, individuals pay close attention...
A welcome email is a greeting message. If someone has recently joined your newsletter contact list, subscription system, community, or group, a welcome email is a concise overview of what you will offer them and what they can expect. It is impossible to overlook the...
Personal and corporate emails are opened for different purposes and have distinct characteristics in terms of usage. Personal emails are used for communication between individuals through email, sharing personal matters, and even extending personal communication to...
If you are part of a corporate structure, you may need to send and respond to emails frequently throughout the day. Effective communication is crucial in this routine to ensure that your work is not disrupted. You are responsible for maintaining the communication of...
The optimal email frequency impacts your campaign in various ways. You can consider it as the master plan of your email campaign. First and foremost, it will influence the open rate and generate interest. It is also important for observing click-through and...
