Have you ever wondered what brand awareness actually is? We assume that you might be familiar with the idea, but in this article, we want you to have a wider opinion on brand awareness in digital marketing. Compared to traditional marketing methods, measuring the...
PLM (Product Lifecycle Management) is the name of a solution that allows all processes such as industrial design, engineering, analysis, production, product documentation, and marketing materials to be followed and managed in a digital environment, from the idea stage...
Digital marketing includes marketing activities using the internet, mobile, and interactive platforms in order to promote the brand and the work done and to support all marketing activities, using different methods than the traditionally known media. Campaign...
Omnichannel marketing means observing the customer’s eyes and managing this experience across all channels to make the shopping experience seamless, integrated, and consistent. In omnichannel, which is adopted as the advanced version of the multi-channel...
Digital analytics is a tool used to analyze and report on the marketing data collected through various digital channels, such as social media platforms and websites. These tools might also include display ads, search ads, and affiliate marketing sites. The concept of...
For a powerful and successful digital marketing campaign usually, the same features and details are needed, but there are also different needs for different industries and customer bases. Some industries can achieve better results with certain social media platforms...
